Our Affiliates play a crucial role in the VirtueⓇ community. As shepherds of the brand, they are our feet on the ground and our voices behind the chair. Each Affiliate Spotlight, we love sharing with you these stewards of style who share our vision that everyone deserves to have truly healthy hair. They remind us that teamwork makes the dreamwork, and we’re so grateful they chose our team.
Leda Fazal Goins of Tone Hair Salon in Raleigh, NC, got her college degree in communications, but it was styling hair that lured her into the job market. Now, 17 years later, she’s still doing what she loves. Here she discusses owning what you’re worth, her newly minted TikTok following, and how her reopened salon is adapting to their new normal.